Modern Marketing Management (1st Ed.) (Record no. 598106)

MARC details
000 -LEADER
fixed length control field 00393nam a2200145Ia 4500
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title Eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 Nai-Mod
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Nair, K. Chanrdasekharan
245 ## - TITLE STATEMENT
Title Modern Marketing Management (1st Ed.)
250 ## - EDITION STATEMENT
Edition statement 1st Ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication Bombay:
Name of publisher Himalaya Publishing House;
Year of publication 1996.
300 ## - PHYSICAL DESCRIPTION
Number of Pages 347p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Marketing, marketing management
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Full call number Accession Number Price effective from Koha item type
        Fr. Agnel college of Arts & Commerce, Pillar Fr. Agnel college of Arts & Commerce, Pillar 29.04.2005 658.8 nai-mod FAC-3679 18.05.2022 REF

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