Service Marketing & Management (Record no. 3740)

MARC details
000 -LEADER
fixed length control field 00868nam a2200157Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 817829334X
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.812
Item number GIL/SER
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gilmore, Audrey.
245 ## - TITLE STATEMENT
Title Service Marketing & Management
250 ## - EDITION STATEMENT
Edition statement 4
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication New Delhi
Name of publisher Response Books
Year of publication 2008
300 ## - PHYSICAL DESCRIPTION
Number of Pages 215p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term underlying concepts of services Marketing Management,evaluation ofand measurement of services,services marketing in specific contexts-the for-profit sector,services marketig in specific contexts-the not- for-profit sector,organizational influences on services management,management styles and emphasis for services marketing,internal marketing in service organizations,management competencies for services marketing,comtemporary issues in services marketing,services marketing management-what does the future hold
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type REF
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Date acquired Full call number Accession Number Price effective from Koha item type Cost, normal purchase price
          Swami Vivekanand Vidyaprasarak Mandal's College Of Commerce, Shirshire, Bori - Ponda Swami Vivekanand Vidyaprasarak Mandal's College Of Commerce, Shirshire, Bori - Ponda 15.10.2016 658.812 SVV-929 04.04.2022 Books 395.00
        Non-fiction The C.E.S. College of Arts and Commerce The C.E.S. College of Arts and Commerce 11.10.2017 658.83/GIL/Ser 0006038 11.10.2017 Books  

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