Marketing Management (Record no. 3015)

MARC details
000 -LEADER
fixed length control field 00655nam a2200169Ia 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 8124202141
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84/SAR/Mar
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Sarkar, Manoj Kumar
245 ## - TITLE STATEMENT
Title Marketing Management
250 ## - EDITION STATEMENT
Edition statement 1st
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication New Delhi
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Name of publisher CREST PUBLISHING HOUSE
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Year of publication 2000
300 ## - PHYSICAL DESCRIPTION
Number of Pages 184 p;
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Marketing Management,marketingplanning and strategy,marketing practices,system and channels of distribution,marketingand industrial development,product strategy and management,marketinginformation system and risk,marketing research,test marketing,statepolicy and marketing,marketing organsaton,
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Cost, normal purchase price Full call number Accession Number Koha item type
        Commerce - Management Marketing The C.E.S. College of Arts and Commerce The C.E.S. College of Arts and Commerce Management 05.10.2021 420.75 658.84/SAR/Mar 0004711 Books

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