Essentials of Marketing Research (Record no. 248681)

MARC details
000 -LEADER
fixed length control field 00486nam a2200157Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220404s2019 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9789332571198
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.83
Item number MAL/ESS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Malhotra, Naresh K.
9 (RLIN) 279242
245 ## - TITLE STATEMENT
Title Essentials of Marketing Research
Remainder of title A Handbook on Orientation
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Tamil Nadu
Name of publisher, distributor, etc. Pearson India Education Services Pvt Ltd
Date of publication, distribution, etc. 2019
300 ## - PHYSICAL DESCRIPTION
Extent 432p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
9 (RLIN) 279243
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing Research
9 (RLIN) 279244
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        Swami Vivekanand Vidyaprasarak Mandal's College Of Commerce, Shirshire, Bori - Ponda Swami Vivekanand Vidyaprasarak Mandal's College Of Commerce, Shirshire, Bori - Ponda 09.03.2022 599.00   658.83 SVV-3608 04.04.2022 04.04.2022 REF

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