PRINCIPLES AND PRACTICE OF MARKETING IN INDIA (Record no. 225505)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00468nam a2200169Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 220324s2018 xx 000 0 und d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 81-225-0079-X |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 |
| Item number | MAM/PRI |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | MAMORIA, C B |
| 9 (RLIN) | 223143 |
| 245 ## - TITLE STATEMENT | |
| Title | PRINCIPLES AND PRACTICE OF MARKETING IN INDIA |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Kitab Mahal |
| Date of publication, distribution, etc. | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 916p |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | GENERAL MANAGEMENT |
| 9 (RLIN) | 223144 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | MULLA, N I |
| 9 (RLIN) | 223145 |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | JOSHI R L |
| 9 (RLIN) | 223146 |
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