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BUSINESS MARKETING Text and Cases 4th Edition (Record no. 223783)

MARC details
000 -LEADER
fixed length control field	00406nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	220324s2014 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9781259098000
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title	eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.1
Item number	KRI/BUS
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	KRISHNA K HAVALDAR
9 (RLIN)	219213
245 ## - TITLE STATEMENT
Title	BUSINESS MARKETING Text and Cases 4th Edition
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	NEW DELHI
Name of publisher, distributor, etc.	MC GRAW HILL
Date of publication, distribution, etc.	2014
300 ## - PHYSICAL DESCRIPTION
Extent	608p
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	GENERAL MANAGEMENT
9 (RLIN)	219214

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