Strategic Brand Management Building Measuring and Managing Brand Equity (Record no. 219616)

MARC details
000 -LEADER
fixed length control field 00397nam a2200133Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 220322s2019 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978 93 325 4220 4
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.827/KEL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name KellerKevin Lane & et al
9 (RLIN) 212062
245 ## - TITLE STATEMENT
Title Strategic Brand Management Building Measuring and Managing Brand Equity
250 ## - EDITION STATEMENT
Edition statement 4th Ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Noida
Name of publisher, distributor, etc. (U.P.Pearson
Date of publication, distribution, etc. 2019
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        St. Xaviers College of Arts, Science & Commerce, Mapusa St. Xaviers College of Arts, Science & Commerce, Mapusa 17.02.2020   658.827/KEL SXC-71428 23.03.2022 23.03.2022 Books

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