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Services Marketing (Record no. 1114203)

MARC details
000 -LEADER
fixed length control field	00612nam a22001937a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN	9780199456161
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8/JAU
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Jauhari, Vinnie
--	Dutta, Kirti
245 ## - TITLE STATEMENT
Title	Services Marketing
Sub Title	Text and Cases
250 ## - EDITION STATEMENT
Edition statement	2nd ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication	New Delhi
Name of publisher	Oxford University Press
Year of publication	2023
300 ## - PHYSICAL DESCRIPTION
Number of Pages	578p
520 ## - SUMMARY, ETC.
Summary, etc	Services Marketing has been specially designed to meet the requirements of postgraduate students of management.
546 ## - LANGUAGE NOTE
Language note	Eng
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term	Services Marketing
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Vinnie Jauhari
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name	Kirti Dutta
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Books

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Shelving location	Date acquired	Source of acquisition	Cost, normal purchase price	Full call number	Accession Number	Price effective from	Koha item type
				Narayan Zantye College of Commerce, Bicholim.	Narayan Zantye College of Commerce, Bicholim.	Marketing	29.03.2025	Bookmate	699.00	658.8/JAU	NZC-15835	25.04.2025	Books