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Principles of Marketing (Record no. 1087366)

MARC details
000 -LEADER
fixed length control field	00420nam a22001577a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN	9789357055215
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8/KOT
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Kotler,Philip & Armstrong,Gary & Balasubramanian,Sridhar & Agnihotri,Prafulla
245 ## - TITLE STATEMENT
Title	Principles of Marketing
250 ## - EDITION STATEMENT
Edition statement	19th
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication	UP
Name of publisher	Pearson
Year of publication	2023
300 ## - PHYSICAL DESCRIPTION
Number of Pages	736p
Other physical details	22*18cm
546 ## - LANGUAGE NOTE
Language note	English
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term	Commerce
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type	Books

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Collection code	Home library	Current library	Shelving location	Date acquired	Source of acquisition	Full call number	Accession Number	Price effective from	Koha item type
				commerce	Government College of Arts, Science and Commerce, Sanquelim	Government College of Arts, Science and Commerce, Sanquelim	Marketing	09.02.2024	Bookmate Invoice No. 253 Dt. 16/01/2024	658.8/KOT	GCAS-289636	09.02.2024	Books