Casestudies in Marketing : The Indian Context (Record no. 1069169)
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000 -LEADER | |
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fixed length control field | 00452nam a2200145Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 231018s9999||||xx |||||||||||||| ||und|| |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9788120316782 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.8 SRI |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Srinivasan. R |
9 (RLIN) | 1637686 |
245 #0 - TITLE STATEMENT | |
Title | Casestudies in Marketing : The Indian Context |
260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
Place of publication, distribution, etc. | New Delhi |
Name of publisher, distributor, etc. | Prentice-Hall of India |
Date of publication, distribution, etc. | 2000 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 217p |
546 ## - LANGUAGE NOTE | |
Language note | English |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Marketing |
Form subdivision | Commerce |
Geographic subdivision | Bachelor of Business Administration |
9 (RLIN) | 1637687 |
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