Advertising in India: trends and impact (Record no. 1068958)

MARC details
000 -LEADER
fixed length control field 00459nam a2200145Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 231018s9999||||xx |||||||||||||| ||und||
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-8178353081
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.1/GUP/Adv
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Gupta, Om
9 (RLIN) 1637264
245 #0 - TITLE STATEMENT
Title Advertising in India: trends and impact
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi
Name of publisher, distributor, etc. Kalpaz Publication
Date of publication, distribution, etc. 2004
300 ## - PHYSICAL DESCRIPTION
Extent 296 pages
546 ## - LANGUAGE NOTE
Language note English
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Advertising in India
Form subdivision Commerce
Geographic subdivision Bachelor of Business Administration
9 (RLIN) 1637265
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        (Deleted) Don Bosco College, Panjim Goa (Deleted) Don Bosco College, Panjim Goa 18.10.2023 790.00   659.1/GUP/Adv DBCP-1585 19.10.2023 18.10.2023 Books

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