Marketing Management 16th ed. (Record no. 1059520)

MARC details
000 -LEADER
fixed length control field 00410nam a2200157 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9789356062665
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8 KOT/Mar
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip
245 ## - TITLE STATEMENT
Title Marketing Management 16th ed.
250 ## - EDITION STATEMENT
Edition statement 16th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication Noida;
Name of publisher Pearson:
Year of publication 2022.
300 ## - PHYSICAL DESCRIPTION
Number of Pages xxxiii; 596p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical Term Marketing; Management
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Keller, Kevin Lane
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Collection code Home library Current library Shelving location Date acquired Full call number Accession Number Price effective from Koha item type
        FAC-MANAGEMENT Fr. Agnel college of Arts & Commerce, Pillar Fr. Agnel college of Arts & Commerce, Pillar FAC-GENERAL STACK 13.06.2023 658.8 KOT/Mar FAC-20012 13.06.2023 Books

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