Strategic Brand Management Building Measuring and Managing Brand Equity (Record no. 1054671)

MARC details
000 -LEADER
fixed length control field 00375nam a2200121Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 210324s2022 xx 000 0 und d
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Keller, Kevin Lane
9 (RLIN) 1606289
245 ## - TITLE STATEMENT
Title Strategic Brand Management Building Measuring and Managing Brand Equity
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Noida
Name of publisher, distributor, etc. Pearson India Education Services Pvt.Ltd
Date of publication, distribution, etc. 2022
300 ## - PHYSICAL DESCRIPTION
Extent 642p
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
        Carmel College Library Carmel College Library 20.03.2023 1 658 CCL-39676 02.04.2024 05.01.2024 20.03.2023 Books

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