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Brand positioning (Record no. 1045357)

MARC details
000 -LEADER
fixed length control field	00345nam a2200133Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	210324s2011 xx 000 0 und d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780070581593
041 ## - LANGUAGE CODE
Language code of text/sound track or separate title	eng
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Sengupta, S.
9 (RLIN)	1596702
245 ## - TITLE STATEMENT
Title	Brand positioning
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New Delhi
Name of publisher, distributor, etc.	Tata McGraw Hill Education Pvt.ltd
Date of publication, distribution, etc.	2011
300 ## - PHYSICAL DESCRIPTION
Extent	297p

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Home library	Current library	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
				Carmel College Library	Carmel College Library	16.03.2023		658.8	CCL-30404	16.03.2023	16.03.2023	Books