Normal view MARC view ISBD view

THE NEW STRATEGIC BRAND MANAGEMENT : advanced insights and strategic thinking

KAPFERER JEAN _ NOEL

THE NEW STRATEGIC BRAND MANAGEMENT : advanced insights and strategic thinking - LONDON KOGAN PAGE LTD 2012 - xviii, 492p

ISBN: 978-0-7494-6515-5

Dewey Class. No.: 658.827 KAP/NEW

Print
Add to your cart (remove)
Suggest for purchase
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)