Business & Managerial Economics In the Global Context

Mukherjee,Sampat

Business & Managerial Economics In the Global Context - 2 - Kolkata New Central Book Agency 1996 - 902; 24cmsp

978-0-07-107803-0


Basic concepts and principles Economics, Theory of firm, Demand and supply analysis, consumer preferences and choice, Elasticity of demand, Demand forecasting, Production theory, Cost concepts, Perfect competition,Monopoly, monopolistic competition, Oligopoly, chioce under uncertainty and game theory, Product pricing, input pricing , financial evaluation of projects, Macroeconomics phenomena, National income, Money supply and inflation, Business cycle

338.5 / MUK-BUS

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