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Advertising I : (S.Y.B.Com Sem III)

Kale, N. G. & Ahmed, Mehtab

Advertising I : (S.Y.B.Com Sem III) - 1 - Mumbai VIPUL PRAKASHAN 2010 - 193p;

Subjects--Topical Terms:
Advertising introduction to advertising,advertising media,advertising and social responsibility, growth and future of advertising in india,creativity in advertising, consumer and advertising,research for effective advertising,advertising budget,media planning and media scheduling

Dewey Class. No.: 659.1/KAL/Adv

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