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Advertising-II

Kale N.G

Advertising-II - Mumbai Vipul 2008 - VI, 176

Introduction to advertising, Advertising media, Advertising ethics and social responsibility, Creativity in advertising, Consumer and advertising, Fundamental tasks in advertising, Visual communication, Layout, Copywriting, Advertising Effectiveness, Advertising agency

English

Dewey Class. No.: 659.1 KAL-AHM

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